Increasing Market Research Impact with Custom Coding Solutions
Cutting through the qualitative noise to find customer insights. Market research is booming. The market grew from $102 billion in 2021 to $140 billion in 2024, an increase of 37.25%. There’s a catch… A big part of this growth is being driven by qualitative research. Open-ended survey answers, focus group transcripts, and customer feedback, all […]
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