I Built Three Products Before One Worked. Every Failure Had the Same Root Cause.
My first software product took eleven months to build. A project management tool for construction companies. I interviewed maybe a dozen people in the industry, sketched wireframes for weeks, then spent the better part of a year writing code with a small team. We launched with 40+ features, a polished UI, and a pricing page […]
I Built Three Products Before One Worked. Every Failure Had the Same Root Cause. Read More »










